Earlier this year, we launched a fundraising appeal with the aim to raise £100,000 needed to purchase a threatened wildflower meadow in the Charnwood Forest.
The diverse habitat was at risk of being lost to development, which would have meant all the beautiful wildflowers growing on the land and all the birds, insects and mammals that called it home could be lost. Thanks to an outpouring of support, we surpassed our target and received an incredible £115,000 in donations. We are now delighted to announce that we have been able to purchase the land.
The Charnwood Forest meadow will now become part of our network of nature reserves, and will be protected for wildlife for the future. Our dedicated team of conservation staff and volunteers will manage the land to ensure it is full of wildflowers and buzzing with life. We will use methods such as cattle for grazing or taking hay cuts to create the optimum conditions needed for a diversity of species to thrive.